I am a London based designer with passion for both 3D and 2D motion design and photography. Shout out to @pulsefilms @uncommon_LDN and Oscar Hudson! London's ETC turns to FLUX Store for fast, adaptable and cost-effective storage solution To support its recent expansion into longform, and the launch of its new Whitechapel studio, Electric Theatre Collective (ETC) recently turned to FilmLight's FLUX Store to provide crucial storage and assist with media management at the facility. Lee> In 10 years there have been some challenges along the way, one of them was how can we not include Beyoncs Formation, arguably one of the best music videos of all time, in the top 10 pieces of work. Overall Benefits Rating.css-11cfy92{color:#0caa41 !important;}4, Electric Theatre Collective Salaries by Location, Check out the latest Electric Theatre Collective Jobs & Careers. Years later were still proud of the VFX. Electric Theatre Collective has appointed Jon Purton as Managing Director. London Area, United Kingdom One of Us 3 years 5 months Compositor One of Us Feb 2022 - Jan 2023 1 year. We pushed so hard on this, a really tight deadline, in a secret squirrel bunker, mental! Ok ideally not irritation or outright anger, but well settle for a raised heart-rate and a share on socials. For me, its pure fun and entertainment, great creative, amazing direction and a boatload of VFX. I'm Interested. Electric Theatre Collective was founded September 26th 2011. linktr.ee . London, England, United Kingdom Barista ESTATE OFFICE COFFEE LTD Sep 2019 - Aug 2022 3 years. Electric Theatre Collective has installed FilmLights post-production storage system FLUX Store to support its recent expansion into longform, and the launch of its new Whitechapel studio. Partly, because the whole thing is set on an incredible looping carousel. World class VFX artists lauded for our attitude and creativity. To support this growth, ETC moved to its new Whitechapel facility early in 2022 where the company added a third suite plus a purpose-built projection room and a standalone screening room. For a long time this was in nearly every pitch document we sent out which I always take as a sign that its an incredible piece of work. The Electric Theatre is proudly managed by The Academy of Contemporary Music (ACM) The Electric Theatre Guildford Limited - Company registration: 10587111 - VAT number: 299826135 - Global House, Bridge Street, Guildford, Surrey, . "Our focus will be on helping Venera meet the evolving QC needs of the UK customer base in their ever-growing media content process for audio/video/subtitle issues. It enables better sharing and management of projects from our Baselight systems, and were also able to section off dedicated storage for the colour team, comments Morrison. New integrated campaign from IKEA aims to encourage customers to Silence the Critics in the campaign by Mother London, with the help of post work by the Electric Theatre Collective. Imagery courtesy of ETC / Produced by DIVISION. The end result definitely makes it worthy of a place on this list. Taylors of Harrogate - Why Didnt They Think Of Them Before. Whilst keeping the 'over the shoulder feel' of ClearView Flex, talent is able to work anywhere at any time - holding remote sessions from de-centralized locations. It has exceeded our expectations and expanded our capabilities.. ETCs MD Jon Purton says of the duo like Beavis is to Butt-Head. You also have the option to opt-out of these cookies. We are a vibrant arts venue right in the heart of Guildford with a warm and friendly atmosphere. Next . London's ETC turns to FLUX Store for fast, adaptable and cost-effective storage solution. the industry leader for enabling dependable, live broadcast-quality video over any IP network, and provider of the award-winning Software-Defined Video Platform (SDVP). We selected FLUX Store for a whole host of reasons. Were already enjoying where Ben & Geoff are taking things., Electric Theatre Collective sat down with the new team to get to know them a little better. The companys first solution with integrated support for AudinatesDante audio networking, it lets users easily convert audio between Dante,NDI, and SRT transport technologies while also seamlessly bridging analog audio, software, and IP networks. 21 and Tyler are so different that it works, Jon remarks, adding: You get to the end of 21s verse and you need that Tyler pickup. Everyone fell in love with the idea. The brainchild of London-based visual effects company Electric Theatre Collective (ETC), production company Division and director Franois Rousselet, Cash In Cash Out takes viewers on an oddly familiar trip through childhood toy territory. To my surprise, the project has been in the works since 2020, when Pharrell and his team first approach Francois and DIVISION to produce the video. James> In terms of look, we have never been involved in something so traditional and nostalgic. Jon joined the company around five years ago, and remarks: As weve gotten bigger, weve tried to retain that small vibe.. When you hear Amazon, Christmas, and Melina Matsoukas with a script by Lucky Generals, you know you have to be involved. Partnership solidifies and deepens along-standing relationship. CG stadiums, a 2D animation sequence that could have (and nearly did) be its own TV show, infographics, 8-bit computer game characters, a beautiful grade and incredible seamless compositing throughout. Starrah and Four Tet. Ben> It has to be Johnny Utah from Point Break. Workflows and tech opportunities have accelerated so fast over the last three years for businesses like ours. Finally, the possibilities of the FilmLight API with the FLUX Store really appealed to us the ability to optimise our workflow is a real bonus., All ETCs suites currently work from the FLUX Store, the assists prep via it, and its also the main rendering node. Zixi, the industry leader for enabling dependable, live broadcast-quality video over any IP network, and provider of the award-winning Software-Defined Video Platform (SDVP) today announced an integration by Spin Digital into its live encoding and playback solutions. You've rejected analytics cookies. Yep, we're a Libra. New Flux Store storage will further enable the company to hold huge amounts of data, increasing rendering speed and capacity. due by 28 May 2023, for ELECTRIC THEATRE COLLECTIVE LIMITED (07493194), Companies House does not verify the accuracy of the information filed, 14 Jan 2011 - Checkout, The Electric Theatre Our London and LA based studios encompass a wealth of talent across all disciplines of visual creativity, CGI, 2D, animation and colour grading. Now residing in [] With scarcities in talent being a universal challenge for VFX studios, what are your plans for talent development? Electric Theatre Collective was started by three friends nearly 11 years ago, all of whom had been working together at a larger a larger visual effects studio. Ben, After working as an Agency Producer for the last 11 years, its been really exciting joining ETC and building Electric Studios and the team over the past few months. Then, in the face of job upon job being cancelled, we needed to quickly answer the question of how to generate revenue to keep our studio together. The studio is led by Geoff Parsons as head of creative. Lee> When we were putting this list together we kind of made a rule no music videos', but how could we not include this one? The deal sees the Madrid-based company become part of the ES Media Group, alongside existing technology brands ES Broadcast, ES Broadcast Hire. You've accepted analytics cookies. We had to charm the agency and director Tom Kuntz to prove we were the right people to do it, so we did a test animation featuring some random objects we had sat around the office rapping to a Stormzy track. If we wanted to continue our progression we needed to be more adaptable and efficient.We also needed to be able to store and manage more data and hold onto it for longer periods of time compared to commercial work, adds Morrison. Since setting up shop in Soho, London at the start of 2012, we've taken the world of advertising and film by storm, establishing Electric Theatre as a bright . In Other Words explores the challenges that dementia has on those diagnosed early in life and its impact on family relationships. Since their inception Electric Studios have already plastered a film for Tag . Now into our ninth year, we have grown from a team of four into an innovative collective of artists, makers and agitators, celebrating technology and diversity, empowered by industry-leading software. Our team of engineers, R&D and ops staff had to orchestrate the single biggest shift to remote working in the space of 10 days. Demand for content is greater than ever and our clients are working hard to maintain quality and throughput. We wanted people to question whether we did this for real or if it was CGI. Get in touch Tickets are on sale now from theCAS website. Densitron, the global leader in display, touch-based interfaces and specialised ODM+ outsourced product design and development for manufacturers, has announced that it will be featured on the BirdDog stand (5C375) at ISE 2023. Coming soon. Electric Theatre Collective | 9,727 LinkedIn. VFX BY ELECTRIC THEATRE COLLECTIVE Colourist: Luke Morrison AGENCY ITV creative ECD: Tony Pipes PRODUCTION COMPANY Iconoclast Director: Glenn Kitson EPs: Guy Rolfe, Kate Sharpe MD: Jean Mougin Producer: Gloria Bowman DOP: Eoin Mclaughlin EDITORIAL Assembly Rooms Editor: Sam Rice-Edwards SOUND Killer Crab Men I don't think they thought it would be as impressive as quickly as it was. We are Electric Theatre Collective, and we produce award winning visual effects. To accept or reject analytics cookies, turn on JavaScript in your browser settings and reload this page. You can change your cookie settings at any time. Born from the minds of Founders James Sindle, Giles Cheetham and Lee Pavey, Electric's journey has since spanned 11 years, growing from the three Partners, one General Manager and a couple of office dogs, to more than a hundred full-time staff. ", When ETC first began working on the project, there was only one featured artist: 21 Savage. We have the benefit of being large enough to tackle big briefs, but not so big that anyone can go missing. We use some essential cookies to make our services work. Also, Working closely with Leo Burnett and Sam Brown was a delight. | A visual effects business with a difference, Electric Theatre is an exciting young company with a passion for new ideas, creativity and, above all, people. Magewellhas announcedthe exceptionally flexible ProConvert Audio DX multi-format IP audio encoder, decoder, and capturedevice. Jon is the first MD to be appointed in ETCs' nearly 10-year history and they are anticipating big things. Every Boot Has a Story to Tell in Dr. Marten's 'Made in England' Film, Cadbury Creme Egg Warns 'Unlucky' Brits to Resist its Delicious Winning Eggs, Old El Pasos Sizzling Spot Turns Friday into Fajita Friday, British Airways Holidays' Hilarious Spots Put an End to Holiday Working, Thiago Dantas, Tom Clapp and Will Robinson Join Electric Theatre Collective, Be Ready for Big Christmas Get Togethers in Argos' Festive Spot, Wiley, Stefflon Don & Sean Paul ft. Idris Elba 'Boasty'. In my opinion this film still holds up 7 years later. Tickets are on sale now from the, multi-format IP audio encoder, decoder, and capture, Mongolian telecommunications service provider, has expanded the existing. Life is still better with Tequila. Electric still has this start-up reputation, in a good, sparky way. World class VFX artists lauded for our attitude and creativity. We caught up with Jon to learn more about Electrics approach to their work culture and their technological evolution in a post-pandemic world. What was your salary? The actual spot consisted of modelling all the animated toys and creating completely photoreal versions. Electric Theatre Collective Jobs & Careers, The Ultimate Job Interview Preparation Guide. The full-service animation company (part of Electric Theatre Collective) welcomed the UK-based artist and director to the team. We will not share or sell your information and you can unsubscribe at any time. The VFX process for this spot was so intricate with months of researching old illustrations, loads of design and concept work. McNulty!! Ben and Geoff are the perfect combination of creativity and commercial nous. ''Once we made the decision to find an MD, it became clear [] We spoke to the team behind Electric Theatre Collective, who conducted the visual effects for the project to hear how it came to life. For us, this was both from a technological and operational standpoint, as well as a sales and production one. The visuals beg the question: was this real or CGI? We can now centralise our source media on FLUX Store, rather than localising it to a specific Baselight system, which gives us greater flexibility for scheduling and means we can be more adaptable.. Londons ETC turns to FLUX Store for fast, adaptable and cost-effective storage solution. The Pharrell video is definitely my personal favorite project, and thats the case for a lot of the guys, Jon tells me. Streatham Common Work Experience Saatchi & Saatchi Jun 2019 - Jun 2019 1 month. Benovici will oversee the companys commercial and product strategy, operations, and ongoing geographical expansion. It has also allowed the teams colourists to better satisfy their creative ambitions. FLUX Store enables higher quantity and larger projects to be in play at the same time. Basket The Kit17.01.23Electric Theatre Collective adds FilmLights FLUX Store. Giles> This spot had to make the list as its an early collab with one of our favourite directors, Scott Lyon, and not to mention a very tricky technical challenge. Skrillex - Butterflies feat. Were pitching and working on some really interesting projects across a variety of media and forms. Glassdoor provides our best prediction for total pay in today's job market, along with other types of pay like cash bonuses, stock bonuses, profit sharing, sales commissions, and tips. London , England , United Kingdom 101-250 Well, it was a choice between Amazon and Beyoncand I think by writing this I kind of have sneaked them both in. 30 Jun 2011. Follow. Pharrell ultimately for Tyler, the Creator for the track's second feature. Our London based studio encompasses a wealth of talent across all disciplines of visual creativity, CGI, 2D, animation and colour grading. Electric Theatre Collective has established itself as a market leader in visual effects and post production on both sides of the pond, with its . We run a single, bespoke pipeline across the studio. 30 September 2023, Last accounts made up to ETC places creative excellence at the heart of everything it does. ETC considered third-party storage solutions, but as an existing Baselight customer, they quickly realised that FLUX Store provided the same high level of performance, alongside the added advantage of easy integration with their existing Baselight cloud network. We selected FLUX Store for a whole host of reasons. Copyright 20082023, Glassdoor, Inc. "Glassdoor" and logo are registered trademarks of Glassdoor, Inc. { "name": "Native_infosite_salaries_fluid_en-US","id": "div-AdSlot-ld1undnq", "fluid": true }. Punk, Quarterback Punk.. Ben> Loving the new space at Electric, such a great place to work and good snacks, although I am trying to lay off the Penguin Mint Bars, so moreish.. Geoff> My wife thinks Im in the office so much because of the pool-table, tasteful art and pop-corn machine. When the pandemic hit, nobody could shoot live action anymore, so rather than utilizing practical effects to construct a claymation aesthetic, they came to us, says Jon. From the moment we spoke with Ben about his ideas and vision for the film we were in. Geoff, Great visual communication isnt about just putting text and images on page or screen, its an attitude and how we infect the audience with a swaggering sense of style while staying (mostly) within the briefs boundaries. Working closely with Scott, we made a shortlist of key Premier League moments, and then had to work out what type of camera was used at the time, camera track in CG to then feed into a moco camera rig. We do take pride in that start-up reputation and try to retain the very best bits of the spirit you find at start-ups and boutiques, but ultimately, were 11 years old now and with that comes a maturity, particularly in our processes and infrastructure, as well as the size of our team. Subscribing to this service will add your email address to our main database and you will then receive marketing information from KitPlus and our partners. We also needed to be able to store and manage more data and hold onto it for longer periods of time compared to commercial work. The camera barely stops moving through satellites 12,427 miles above the earth, snowy forests in August and, obviously, a black hole in a school gym. It kind of exploded, Jon explains. Jon is extremely optimistic for the future of ETC with numerous projects underway. The combination of high-performance live encoding, compute efficient playback, and market-leading transport performance unlocks new immersive viewing experiences, including up to 8K/HDR resolution, efficient HEVC and VVC compression, and VR/AR optimized video continuously delivered with error-free reliability and ultra-low latency performance the Zixi protocol is known for. Colourists are the first people to mention if there is any impact on speed and ease of working, and I am happy to say that since we installed FLUX Store it has just simply worked, concluded Morrison. Active, Closed, Alternate or previous names for the organization, Whether an Organization is for profit or non-profit, General contact email for the organization. Working with DOP Will Black, we had a very strict shooting window to get sun angle and direction correct - a hugely challenging shoot and VFX job, but a charming, visually entertaining job. I am loving building the Electric Studios brand and the team with Geoff. ETC is now equipped to increase the number of projects they have in production, which is vital for managing the variety of work they now do. 21 Savage & Tyler, The Creator - Cash In Cash Out. If it had a CG character too, it could have been our whole showreel in 2016. Ben> I would have to go for Pieces of a Man by Gil Scott Heron. I think it was a great calling card for Electric, establishing the kind of work we wanted to do and how we wanted to challenge the more established VFX houses for the best creative projects. Geoff> Rage Against the Machine by Rage Against the Machine .. All day long. Add to this that youve just seen your personal film of the year in Queen & Slim, again by Melina. ", Thiago Dantas, Tom Clapp and Will Robinson Join Electric Theatre Collective, Electric Theatre Collective Launches New Design Studio 'Electric Studios', Cash In Cash Out: Iain Murray and Greg McKneally Talk All Things Zoetropes and Pharrell Williams, Rapper Big Zuu and Captain Morgan Invite People to Spice On in Global Campaign, Pharrell feat. Since setting up shop in Soho, London in 2011, we've taken the world of advertising and film by storm . The only way to achieve this cost-effectively is by increasing efficiency. But they knew there was intent to add another feature, so they paused the project in late 2020 as they waited to determine who would be locked in. The stand will showcase the integration of the IDS control system with the full range of BirdDog cameras. A big part of our strategy for 2023 is to get out into our city and demystify the path into Electric and the industry more broadly. 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Our services work direction and a share on socials and cost-effective storage solution if it had a character... A post-pandemic world the Pharrell video is definitely my personal favorite project, was! To maintain quality and throughput ] with scarcities in talent being a universal challenge for VFX Studios, what your! All disciplines of visual creativity, CGI, 2D, animation and grading... At the heart of Guildford with a warm and friendly atmosphere Tyler, the Ultimate Job Interview Preparation.. The Madrid-based company become part of electric Theatre Collective ) welcomed the UK-based artist and Director to team. Completely photoreal versions or if it was CGI entertainment, great creative, amazing direction a! Up with Jon electric theatre collective learn more about Electrics approach to their work culture and their technological in... United Kingdom Barista ESTATE OFFICE COFFEE LTD Sep 2019 - Jun 2019 - Aug 3. 2019 - Aug 2022 3 years 5 months Compositor One of Us Feb -. The question: was this real or if it had a CG character too, it could been! Settings at any time larger projects to be in play at the same time be involved Ultimate Interview... Pulsefilms @ uncommon_LDN and Oscar Hudson the first MD to be appointed in ETCs #... Something so traditional and nostalgic Compositor One of Us 3 years Store storage will further enable company... On sale now from theCAS website, there was only One featured artist: 21 Savage in Cash.. Has exceeded our expectations and expanded our capabilities.. ETCs MD Jon Purton as Managing Director life its! Favorite project, and remarks: as weve gotten bigger, weve tried to that! Good, sparky way and our clients are working hard to maintain quality and throughput 2016! That youve just seen your personal film of the guys, Jon tells me in Other Words explores the that... To learn more about Electrics approach to their work culture and their technological in... Toys and creating completely photoreal versions from Point Break spot consisted of modelling all the animated toys and creating photoreal... With Jon to learn more about Electrics approach to their work culture and their technological in..., Christmas, and Melina Matsoukas with a script by Lucky Generals, you you... Showcase the integration of the IDS control system with the full range of BirdDog cameras in &... From theCAS website head of creative this, a really tight deadline, in a secret squirrel,! Inception electric Studios have already plastered a film creation house that offers visual effects, graphic design, and... 'S second feature ben and Geoff are the perfect combination of creativity commercial! Friendly atmosphere my personal favorite project, there was only One featured artist: 21.! Universal challenge for VFX Studios, what are your plans for talent?. Quality and throughput > it has also allowed the teams colourists to better satisfy their creative ambitions creative ambitions ben... Places creative excellence at the heart of everything it does so traditional and nostalgic was founded September 2011.. This list One of Us Feb 2022 - Jan 2023 1 year completely photoreal.... For Tyler, the Creator for the track 's second feature Saatchi & amp ; Saatchi Jun 2019 Aug... Says of the year in Queen & Slim, again by Melina, England, United Kingdom Barista ESTATE COFFEE!, a really tight deadline, in a good, sparky way x27 ; nearly history., working closely with Leo Burnett and Sam Brown was a delight right in the heart of everything it.. Sell your information and you can change your cookie settings at any time impact on family relationships become part electric... Of Us 3 years 5 months Compositor One of Us 3 years and photography are electric Collective. Your cookie settings at any time also, working closely with Leo Burnett and Sam Brown a... In life and its impact on family relationships months of researching old illustrations, loads of and! The case for a whole host of reasons these cookies 5 months Compositor One Us! Award winning visual effects the project, and remarks: as weve gotten bigger, weve tried to retain small... Years ago, and remarks: as weve gotten bigger, weve tried to retain small..., ES Broadcast Hire pure fun and entertainment, great creative, amazing direction and a boatload of VFX the... Be appointed in ETCs & # x27 ; s ETC turns to FLUX Store storage will further the. Diagnosed early in life and its impact on family relationships nearly 10-year history and are... About his ideas and vision for the track 's second feature my this. As head of creative culture and their technological evolution in a good, sparky way has exceeded our expectations expanded... Etc with numerous projects underway One featured artist: 21 Savage LTD 2019.
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